Urbanfood Store + Cafe brand strategy, brand architecture, brand identity, naming, advertising collateral, promotional collateral, store design, signage
Urbanfood Store + Cafe required a brand identity which would communicate the unique qualities of the business. A strong brand identity was produced which can be seamlessly applied across all communication mediums. The Coordinate team also produced a suite of promotional items including customer loyalty cards and developed the identity and promotional collateral for the store’s drawcard event, Urban Dj.