Canberra Day Spa press advertising, website design, promotion materials, printing, signage, wayfinding
Coordinate was required to develop quality menus and gift vouchers for Canberra Day Spa. With gift voucher sales comprising a significant part of a day spa's business, the Coordinate team needed to design vouchers which were not only visually appealing, but were also cost effective to print due to the high quantity required regularly.
The Coordinate team designed a clean, crisp and polished collateral item which emphasised the quality of the day spa. The voucher was designed as a four panel menu brochure and printed on recycled paper, giving the menu an organic, authentic feel. Coordinate also applied the brand across way – finding signage, a series of press advertisements and an engaging website.